Here are the top 5 takeaways from this episode:
Strongpay is a payroll company with deep expertise in both payroll and retirement services, uniquely originating from a retirement TPA background.
The company’s core “why” is building lasting relationships and making a positive impact on clients and the community, focusing on personalized service over being a large, impersonal provider.
Strongpay’s ideal clients are small businesses or individuals who wear multiple hats and need help with payroll and compliance, especially those for whom payroll is not their primary focus.
Accountants, CPAs, and 401k advisors are key referral partners, as Strongpay often collaborates with them to serve mutual clients efficiently.
Rob Ruff’s experience as both a business leader and small business owner (of a hair salon with his wife) gives him valuable perspective on the challenges clients face, and he uses Strongpay for his small business.
